Weekly update templates for indie makers, or let your repo fill one in
Most weekly updates die in week three because writing them is a chore. Below are three templates indie makers actually use. Copy one, or paste a public repo into the generator and get the build-in-public version filled in from your real commits.
Paste any public repo. Get this week’s post in seconds.
We read the repo’s last full week of public commits, PRs and issues. Nothing is stored, and there’s nothing to sign up for.
What you get
Week 40: 47 commits, 6 PRs merged. Shipped: - ⌘K command palette - Notion import - Closed 9 issues Next: onboarding emails. What's your biggest blocker this week?
Three templates
Week [N]: [one-line headline with a number]. Shipped: - [outcome 1] - [outcome 2] - [outcome 3] Numbers: [MRR or users] ([+/- change]) Next: [one thing] [one question for your audience]
Highlights: [biggest win this week] Metrics: MRR [x] ([change]) · customers [x] · churn [x] Shipped: [2–3 outcomes] Lowlights: [what didn't work, honestly] Asks: [one specific intro or piece of help]
What's new — week of [date] New - [feature, as a benefit] Improved - [improvement] Fixed - [bug users noticed] Reply and tell us what to build next.
What makes a weekly update worth reading
- Lead with one number. "MRR crossed $1k" beats "great week".
- List outcomes, not tasks. Readers care what changed for them.
- Be honest about quiet weeks. A quiet week posted beats a skipped week.
- End with a question. Replies are what grow a build-in-public audience.
Questions
How long should a weekly update be?
For social posts, 3–6 short lines: a headline number, 2–3 shipped outcomes and a question. Investor updates can run longer but should still fit on one screen.
What if I didn't ship much this week?
Post anyway. Say what you worked on, what you learned or what blocked you. Ship & Shout writes honest quiet-week posts instead of inventing progress.
Can the generator include revenue?
The free tool uses public GitHub data only. After you sign up you can connect Stripe or Lemon Squeezy (read-only) and your MRR, change and a chart are added automatically.
Which day should I post a weekly update?
Pick one day and keep it. Consistency matters more than timing. Many makers post Monday or Friday; Ship & Shout drafts on the day and hour you choose.
More free tools
Get this every week, without pasting anything
Connect GitHub (read-only) and Ship & Shout drafts your week on the day you pick, with a revenue chart if you add Stripe or Lemon Squeezy. Nothing posts until you approve it.